15 Oct 2018
At the beginning of 2017 online gambling market was evaluated at $44.16 billion, by the end of the same year it grew to $47.4 billion. Estimated market capacity in 2018 is $52 billion and it’s expected to reach $81.7 billion by 2022.
It is obvious that the market has an immense potential. The problem, however, is that the rules of the gambling business have remained unchanged for centuries. No doubt, casinos and other providers constantly try to attract new clients with new gimmicks: rewards, bonuses, prizes, beautiful images, etc. Technologies change as well: from simple wooden tables and slot machines, to online games, and newest block-chain technology.
In reality, it does not matter what technology is used or what gimmicks are used to attract gamers to the casino. The core of it is still the same and quite simple: no matter what the
clients do, the casino gets everything. Those who don’t gamble themselves take everything from those who are passionate and like a good game. They take everything and get excess profit. Also, based on our surveys, casino customers are very venturous people who are constantly looking for action and novelty. They get bored very quickly, and have to move from one casino to another in continuous search for some diversity.
It is time to change the game rules in the Gambling Universe.
To break the established traditions we just need to give the control of the casino, to the players themselves. Meaning, absolutely all games, tables, poker rooms, slot machines, lotteries
and so on are controlled by the gamers, they host games themselves and receive most of the profit.
Of course, the number of players exceeds the number of games/places in the casino, therefore the lucky ones will be determined by daily drawings among all the players. These drawings are absolutely free and the sole purpose of them is to pick the ones who will get a chance to manage the casino (the games) this day. After the names are drawn, the players (users) will have to pay a small fee to “lease a place”, and – voila – they’re in control. The higher the player’s rank, the more chances he/she has to win in the drawing. The user’s rank is based on activity as a player. In other words, the more the user plays, the more chances he/she has to get control over his game, table, room, machine, lottery, etc.
Moreover, those players who get the right to host the game will be able to auction this right to other gamers. They also will be able to use this right as a bet in some of the games.
User’s rank may also be a subject to trade. Any player can sell his/her rank to other players, or simply use it as a bet in the games.
So, it all turns into one big gambling game – the excitement and interest of the casino players doubles or even triples.
All of the above is true for public games accessible for all users in the system. Besides this, every user, with only a couple of mouse clicks, can easily create his own private games (by invitation only) and invite his friends and acquaintances.
As an additional feature we offer regular jackpots among the platform users: daily, weekly, and monthly.
How are we going to achieve all of these? We are creating a platform that will implement all of the above mentioned principals. Our goal is to create a “White Label” platform that could be bought by other operators and easily adapted to their needs. So, in a few years most of the traditional casinos in the world will be extinct, regardless of the technology they are based on. Just imagine, if there is a choice, who would want to play in a regular casino that does not offer a possibility to become a part of it?
And what’s in it for investors, besides being a part of creation of the most innovative gambling platform in the world?
• Increasing market demand for the tokens they’ve purchased. Our tokens are a kind of fuel for the system. Each token transaction when paying for the services within the platform will “burn” 0.5% of the transaction amount. This way we ensure a constant reduction in the number of tokens circulating in the market. Consequently, the demand for tokens will constantly grow.
• Any holder of our tokens (not only active players) can participate in the jackpot drawings. These drawings will be held: daily, weekly and monthly. 70% of the tokens collected by the platform will go to the jackpot fund. Gambling Universe will never be the same after our platform is introduced to the market.
This document describes main features of our project and explains how we integrate blockchain technology.
Gambling market problems
Time goes by, technologies change, but the main principle in the world of gambling remains the same: players come to the casino and spend their money hoping for a quick win.
The problem is that the vast majority of players lose and don’t have even a slightest chance to affect the work of the casino in any way. Consequently, the game rules, as well as the rules of conduct for the players are determined entirely by the casino that strips the players to the thread, and gets its super-profits from them. The players are only cash cows.
Signs on the venues, bonus programs and technologies may change, but any casino still operates by the same principal. As a result, gambling market (including online) is filled with almost identical casinos that gives the gamers absolutely no choice as all of the casinos look pretty much the same.
Thus, the key issues of the market are:
• based on our surveys, casino customers are very venturous people who are constantly looking for action and novelty; they get bored quickly, and are forced to move from one casino to another constantly looking for something different
• it is very difficult for the casinos to attract new players, and they are forced to spend significant part of the profits on advertising, bonuses, affiliate programs and other gimmicks to attract customers
• no matter how much money casino spends to keep customers for as long as possible, it doesn’t work - customers simply won’t stay for long.
Gambling market has obviously reached the dead end. Of course, casinos try to spend more money, use new technologies (such as blockchain) and come up with new gimmicks to attract and retain new customers, but they are not very successful at it. The only way out of this situation is to change the basic principles of the casino operation.
How is it possible? It’s very simple. The solution is an entirely new type of casino, the casino managed by the players, who host all the games. In other words, absolutely all games, card tables, poker rooms, tournaments, slot machines, lotteries, etc. in this casino are controlled by the players themselves. Each game is hosted by a certain player. This player determines
parameters of the game or tournament he is hosting and becomes the owner of the game for the time being. Let’s say, each game is leased to one of the players for a nominal fee. It can be leased for an hour, a day, a week, or a month. During this lease, the owner of the game not only monitors what is going on, but also performs basic functions of a moderator.
At the end of this period, the owner of the game receives most of the profit generated during his lease. A small share of revenue will go to the casino to cover the expenses for the maintenance of the platform, its further development, as well as allow a little profit for the owners. We are convinced that the company owners’ profits should not exceed 10% of revenue. Another highlight is the possibility of holding auctions among gamers. Every player who receives the right to host the game can also initiate an auction among other players of the platform to sell this right. Also, the players can use their right to host a game as a bet or buy-in for some games. In other words, the right to host the game can be either sold, or it can become a bet in the game.
DISCOVER SOME OF THE MOST POPULAR ICOS'S BASED ON USER REVIEW AND RATINGS.